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Saturday, 11 June 2016

Information About Efficient Clothing Labels

By Donald Johnson


Each product in the market today has a label which displays some information about the product. Manufacturers of the product view labeling as a marketing strategy as it shows the details of the product which convince more customers to buy it, increasing profits. Textiles and garments are only labelled using Clothing Labels in a simple process that can be done at home.

The labeling act as a spot for the designer to place their name and signature on the program. It is also used to show the size of materials, fabric and how to wash the cloth. It could either be through dry cleaning or hand washing. Some companies and schools also use the tag to place the name of the school or company on the cloth.

Different tags are placed at different positions on the cloth. The labels are placed either inside or outside the garment. Those that show the size are placed on the inside of the back of clothes. Those showing the wash care instructions are at the side of the cloth on the inside. For manufacturer or designer details and brand name, they are placed on the outside of the cloth. This is a marketing strategy by placing the label outside.

Different types of labels are available depending on the function of the label. They are of four main types, brand labels to show the designer or manufacturer, size labels showing a large, small or medium size of the garment, content tags showing the material used in making the garment and lastly the care label to show the owner how to handle cleaning the garment.

Tags are further classified according to the manner in which the information is displayed on the tag that is either woven or printed. Printed tags are mainly made using synthetic materials like nylon and polyester or wool; then the information is printed onto the tag using a permanent ink. These tags do not last as long as the woven ones as the ink fades during washing.

The information on woven tags are woven On the clothes. Thus, they have a longer durability as compared to the printed tags which, the ink printed fades on every wash. The main disadvantage of these tags is their expensive nature due to using materials that are very costly which are silk and damask. This tag is thus mainly used for high-quality clothing.

The tags are also categorized into three more types, the iron on, sew on and stick on types. This category thus classifies the tags according to the ways used to attach the tag to the material. Stick on types which, is the fastest method of placing the label are stuck onto the cloth. Iron on are ironed for the heat activated adhesive to fix the label onto the garment. The common type is sew-on.

For any company, school or home designer looking for a label, there are many options to choose from. They are available in most online stores and often will come at a discount. Those who want uniquely designed tags can apply for the custom tags. The label will also help home designers sell and market their designers.




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