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Saturday, 2 June 2018

Draw The Masses With A Unique T Shirt Design Lake Elsinore

By Cynthia Allen


Printed articles of clothing capture attention. Rarely will one pass a printed top without attempting to read. This is why most companies brand tops for their employees and other affiliates. It is a great marketing tool. It also makes for a strong avenue through which stance on a particular issue, political, social or otherwise can be made known. Not to mention, it is mad fun to wear one of those with funny brands. If done right, a T shirt design Lake Elsinore business would do very well.

The first thing to keep in mind when coming up with a brand for the top is the font. The font is incredibly important as it tells the beholder whether the message will be serious or funny as hell. If the top holds a joke, get a quirky font. It would be disturbing and border on unpleasant to read about feminism in Jokerman font. Get a font that supports the message. Prepare the beholder before they read the message.

The spacing for words and letters may not significantly affect the interpretation and consumption of the message. But it is very uncomfortable for the mind to comprehend. When the space between letters is not even, one will not be able to point it out but the brain will know. Tracking and kerning are useful tools in ensuring these spaces do not take away from the message.

Line breaks are paramount to the interpretation of the message. If the statements break randomly leaving the phrases to hang around haphazardly, the brain will have to work harder to understand. If it is a joke then that just ruins the whole thing. The line breaks should be intentional. One should choose to break phrases at logical points. It is not an exact science, just read it aloud to see what works.

The verification process can be tedious especially because the designer will have spent hours staring at the words. After those hours, the spacing issues fade into the words. One tip to find the faded spacing issues is to look at the design upside down. The aim is to delay registration of the letters long enough to notice minor spacing problems then fixing them. This works on all levels from letters to words to the line spacing.

A second tip is to look in the mirror. Not at your face but at the reflection of the design. After the first tip, this second one should make the letters into mere blocks or shapes. This is great as one is able to note inconsistent spacing that would otherwise be left behind much to the dismay of the beholder.

The fashion industry is very competitive. It seems like a new designer is breaking into the scene every fortnight. The same goes for apparel business both online and brick & mortar. The need to give a company an edge is dire. Having a branch of your business handling the branding of clothing would go a long way in widening the pool of customers. It would bring fresh blood and breathe some well-needed life into the business.

The clients should be allowed to go as wild and out of the box as they wish. The company should strive to accommodate even the craziest design ideas. Clients should not feel restrained to only what the service can offer. Also, ensure the ability to handle bulk orders.




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