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Friday, 12 July 2013

Music Website Operation Basics - Generating Traffic The Simple Way

By Sue Allen


You need to become familiar with some marketing techniques if your music information website is going to be successful. An amazing success rate can be had when you are familiar with SEO. Follow these tips for a successful website.

One of the most important features of any music information website would be the 'Contact Us' page. It should have your clear name, address and contact numbers along with the active email addresses given there in case someone want to get in touch with you. If there are any changes in your contact information, it should be updated at the earliest.

If a new user comes to your site in search of information, and is greeted by the text version of the Great Wall of China, they're likely to take one look at it and run in the opposite direction. White space is your friend when displaying a large amount of information. It breaks up the text, making it seem less intimidating. Keep your paragraphs short and to the point, and try to keep it informal.

Keep your domain registry and your hosting services separate. This protects your interests and keeps you from being tied to one company for all of your Web services. Register your domain first, then seek out the right web hosting with the right features, flexibility and service somewhere else.

If you have dead links or links that go to dead pages on your music information website you need to remove them. Reviewing all the links on your website will ensure that you're not sending visitors to a dead end. It is important that you periodically review all of the links on your site. The reputation of your music site will be damaged if customers come to your site and receive broken links too often.

You should be marketing your blog from day one: When you're out reading other blogs and you find a post on something you already wrote about, let the commenters know! Tell them you wrote the same thing at your blog, throw up a link, and tell everyone they should read it. You can carpet bomb dozens of blogs with this tactic.

To bring your music information website to the next level, you've got to promote it. Get on the social platforms that are most popular, be an active commenter in forums and blogs that also pertain to your niche/topic, make as many guest posts as you can on related blogs, and if you have to consider paying to advertise on other people's sites. Promotion will get your website the maximum possible exposure.

Your pages should never just 'end. ' Always give your readers an option to explore other areas of your site, or perhaps links to the sources you've used to get your information. You want to keep your users on your site for as long as possible, and even if you send them elsewhere to see your sources, at least they'll know they can come back to your site for a comprehensive collection of resources they can utilize to get the answers they seek.




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